Ralph Lauren

Project: Renovation Ralph Lauren
Architect: Claessens Erdmann | strategic spatial design

Ralph Lauren opens his newest store in the PC Hooftstraat in Amsterdam. The uniqueness of the brand is strongly reflected in the new store ‘World of Ralph Lauren’. You immediately recognize Ralph Lauren’s own style in the modern and refined design. Clear white plaster, various wood tones, custom-made freestanding furniture and display cases and aged brass have been used, among other things.

About Ralph Lauren

The Ralph Lauren Corporation is an American clothing and lifestyle company. The company was founded by Ralph Lauren in 1967 and has become one of the largest brands in luxury lifestyle products. The store in Amsterdam is the only Ralph Lauren store in the Netherlands.

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